The Localization Style Design Analysis of Domestic Animation The case study of Scissor Seven

The Localization Style Design Analysis of Domestic Animation The case study of Scissor Seven

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Scissors Seven as a GuangZhou native animation works has won a large number of fans on the Internet, network playback volume reached 260 million, and in 2018 became the only domestic animation in the Annecy international animation film festival, in 2019,in 2020 Magnolia Award for Best Animated Screenplay at the 26th Shanghai TV Festival became the only domestic animation work award in case of caymus the mcdsp apb 8 past five years.Further more the film became Netflix online products, The Japanese and English versions can be seen in 29 countries and 190 regions.Most of the audiences love this work and gave a good comments.This paper will analyze the visual and auditory elements of the work around the localized style design of the film, so as to obtain the inspiration and thinking of domestic animation design.